Mike Chapman is a Managing Director with Accenture Strategy, aligned to the Communications, Media and Technology industry group in North America. Mike has over 16 years of experience as a strategy consultant and leads Media & Entertainment strategy consulting for Accenture in North America.
Mike works with clients on both U.S. coasts, as well as internationally. Mike focuses on corporate and growth strategy, product development and operational strategy at the intersection of business and technology. His client experiences include global Media & Entertainment conglomerates, Television Programmers & Broadcasters, Cable TV Providers / MSOs, Film Studios & Exhibitors, Digital Services / OTT start-ups, Consumer Electronics and Hi-Tech OEMs, Telecommunications & Wireless Providers, U.S. Consumer Electronics Retailers, and National Sports Leagues. Mike was the lead strategist on Cross-channel advertising attribution: New insights into Multiplatform TV – a study commission by ABC.
Mike holds an MBA majoring in Finance and Strategy and a MS-Management & Information Systems from the Weatherhead School of Management, Case Western Reserve University.