SVP, Brand and Content Development

Bill Bergofin is the Senior Vice President of Brand and Content Development, Telemundo Deportes. He is responsible for elevating the awareness and increasing the audience for World Cup programming, the Telemundo Deportes brand, and the ongoing and growing Telemundo Deportes programming across all platforms. Bergofin joined the team from NBC Sports in Stamford, where he was Senior Vice President, Brand and Content Services.

Why come to NAB Show New York?

"I’m pleased with the turnout and types of attendees that participate in NAB Show New York — the east coast needed a strong broadcast exhibition and presence. Along with network broadcasters, we see many additional account opportunities for users of professional broadcast-quality video and audio equipment that are in the regional area. The New York location makes this a destination show, and co-location with AES gives us a stronger opportunity to grow our business. NAB knows how to market and promote a show, making NAB Show New York a worthy investment!"

Bob McAlpineRobert McAlpine
Cobalt Digital

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