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FOR IMMEDIATE RELEASE
August 21, 2018
 

-- Digital Leaders from Gray Television, Heartland Media, WRAL and WBNS to discuss new and emerging strategies for OTT and online revenue --

WASHINGTON, D.C. — Industry executives will explore several innovative strategies for increasing revenue on OTT and digital platforms in a panel on October 17 as part of TV2020: Monetizing the Future at the 2018 NAB Show New York.

Lisa Bishop, chief digital officer at Heartland Media; Stephanie Slagle, director of digital strategy at WBNS-TV Columbus, Ohio; John Conway, general manager of WRAL-TV Raleigh, NC; and Dan Rayburn, principal analyst with Frost & Sullivan, will share insights specific to their organizations’ latest approaches to maximizing digital revenue streams.

The TV2020: Monetizing the Future conference will examine a range of issues facing the broadcasting industry, including the outlook for retransmission consent revenue, the impact of advanced advertising on spot TV and the investment case for technologies including IP infrastructure, cloud-enabled distribution, OTT platforms and AI-enabled news production.

As previously announced, The New Yorker’s Ken Auletta will open the conference and CBS Sports’ Sean McManus will appear in a keynote interview with TVNewsCheck Editor Harry A. Jessell.

Additional information about the TV2020: Monetizing the Future Conference is available here.

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