Drive Traffic and Win!
Offer your customers and prospects a free Core Package registration ($75* value) with your unique Guest Pass Code. All Exhibitors are assigned a unique Guest Pass Code as part of your participation in the Show.
Bonus: The more registrants you have using your code, the higher the chance you have at winning one of several prizes (like Priority Points and happy hour stations near your booth) through our Registration Incentive Program.
Free Marketing Tools For Sharing
Use the free resources below to promote your free Guest Pass code and your participation in the Show to your target audience.
Custom Display Advertising to promote your presence at the Show
Free tools to promote your Show presence on Social Media
Reach your customers through targeted email messaging
Customizable Landing Pages
Create a unique online destination for your audience
Follow the steps below to retrieve your Guest Pass code.
Get your code
Visit the Exhibitor Dashboard to retreive your code.
- Once you login, you'll find the Guest Pass code in green at the top right side of the landing page.
- If you need your login information, click here.
Include your code in your marketing
Embed your Code into the Registration URL and include in eNewsletters, on your website and via social media. Add your code where you see the “XXXX”
Share with your team
Encourage them to embed the Code in their email signatures, mention on calls and in voicemails. Have some fun! Create an incentive program or contest for your staff to boost their excitement and get them spreading the word about your company's involvement.
Share Your Guest Pass Code with Your Entire Team
- Encourage your team to embed your Guest Pass Code into their email signatures, on calls and on voicemails.
- Have some fun! Create an incentive program or contest for your staff to boost their excitement for NAB Show and get them spreading the word about your company's involvement.
Include Your Guest Pass Code in All Marketing Communications
- Embed your Guest Pass Code into the NAB Show Registration URL and include in eNewsletters, on your website and via social media - registration.experientevent.com/shownab178/?marketingcode=XXXX&Flowcode=ATT#/registrant//Dashboard/ (replace XXXXXX with your code).
- Get Creative! Create a short video or a funny skit sharing your Guest Pass Code and share with your audience via social media.
Ensure that Your Guests Visit Your Booth
- Don't let all your hard work go to waste! Entice your guests to come to your booth and see your products. Create a game or a raffle targeted towards your guests. For example, the first 5 people to come visit your booth with a printed Guest Pass with your code on it will win a prize.
Track Your Efforts
- Login to your company's registration record and you'll be able to see how many have used your code as well as download the list.